In this episode, Nabil Ilahee and Keeley Pasfield from IP Australia join host Lisa Cohen (Director of Public Education) to introduce the world of intellectual property (IP).
You’ll learn how patents, trade marks, design rights and plant breeder’s rights can help protect your brand, build business value and support sustainable growth, sharing practical insights and real world examples.
Tune in to take the first step toward protecting your competitive advantage and making informed IP decisions.
In this episode, we explore:
- what is IP and how can it support your competitive advantage
- how to identify your IP assets
- benefits of IP rights for businesses
- risks of not securing IP rights
- when to apply for IP rights
- length of protection of different IP rights
- infringement and enforcement of IP rights
- key takeaways for getting started.
For general enquiries, call 1300 651 010 or email outreach@ipaustralia.gov.au.
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This episode is available on YouTube, Spotify and Apple Podcasts.
Further reading:
Tools to explore:
- Choosing the right IP tool
- Non-disclosure contract generator
- TM Checker: Free trade mark availability check
- Australian Patent Search
- Australian Design Search
- Australian Plant Breeder's Rights Search
- Trans-Tasman IP Attorneys Regulation
- IP Australia First Response
- Small Business, Big Dreams factsheet
The content shared in this podcast is intended only to provide generalised information about intellectual property principles, and is not to be taken as legal, business or other professional advice. We do not accept legal responsibility regarding the accuracy and reliability of the information provided, and if you require guidance specific to your situation, you should consider seeking professional advice.